NW Advocates Overview
Nyingi Wanjiru (NW Advocates) is a Nairobi-based law firm revered for its extensive expertise in labour laws, administration, probate, and litigation. With a widespread presence nationwide, NW Advocates aims to provide invaluable insights and top-notch representation to its clients.
The Process
1. Challenge Overview
NW Advocates, traditionally reliant on referrals, approached us with a glaring absence in the digital sphere. They sought to establish an impactful online presence to cater to clients exploring legal services on the internet. Our challenge: revamp their digital landscape, enhance content delivery, and drive conversion rates.
2. What We Did
Our team at Madavi embarked on a comprehensive overhaul. We designed a sleek, modern website that encapsulates the firm’s essence and strategically organizes its diverse practice areas. Collaborating closely with NW Advocates’ office, we ensured a seamless digital experience aligned with their objectives.
3. Results
The revamped site boasts a fresh, intuitive design that vividly showcases NW Advocates’ expertise. It facilitates easy navigation for visitors, offering a wealth of valuable resources. This collaborative effort resulted in a remarkable:
- 200% Improvement in Goal Completions
- 30% Increase in Website Conversions
- Significant Movement – 3000 positions up in Positive Google SERPs
The Business Impact
200%
Improvement in Goal Completions
30%
Increase in website conversions
3000
Positive Google SERPs Movement.
