MMW Advocates LLP is a leading Kenyan female-led law firm founded in Nairobi in 2016. It is distinguished in the East African legal landscape for its innovative, solution-centric approach to law, operating under the motto: “Think Differently – Solve Innovatively.”
MMW Advocates LLP, one of Kenya’s premier female-led law firms, faced several digital hurdles:
Outdated website design that hindered user experience and failed to reflect the firm’s modern expertise.
Limited online visibility and low search engine rankings, restricting their reach in the commercial ecosystem.
Lack of a professional email domain, which impacted client credibility and trust in communications.
Madavi partnered with MMW Advocates LLP to completely revamp their digital foundation. Our approach included:
Web Redesign & Strategy: Developing a new, modern website with streamlined navigation and an improved user interface tailored for a legal audience.
SEO Implementation: Executing strategic Search Engine Optimization (SEO) tactics to enhance MMW’s online visibility and target relevant commercial inquiries.
Digital Infrastructure Setup: Establishing a professional email domain (mmw.legal/) to immediately boost credibility and client trust.
Increased Engagement: The redesigned website experienced a surge in traffic and user engagement, leading to more prospective client interactions.
Enhanced Authority: Strategic SEO implementation successfully improved search engine rankings, positioning MMW Advocates as a highly visible and leading legal firm in East Africa.
Strengthened Credibility: The new professional email domain and sleek digital presence strengthened the firm’s credibility and professionalism in all client communications, leading to increased client inquiries and trust.
